PRINTING KNOWLEDGE

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Practical guidance for planning, producing and improving custom printed packaging.

A Buyer’s Checklist Before Approving Packaging Samples

Check structure before decoration

Confirm internal dimensions, fit, opening direction, closure and assembly method with the actual product whenever possible. A visually accurate sample still needs to perform through packing and delivery.

Review artwork and finishing together

Check text, barcodes, color references, registration and the location of special finishes. Foil, embossing, lamination and varnish should be assessed as part of the complete design rather than in isolation.

Record the approved standard

Keep a signed sample, approved artwork and written specification aligned. Clear records reduce ambiguity when production starts and provide a shared reference for inspection.

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